Articles

Social Licensing in Brazil -The FLAMENGO case

Would you license your main brand to a group whose financial situation you have no knowledge of?

Diversity and inclusion: what success looks like in the trademark environment

For both law firms and those in the corporate environment, embedding diversity and inclusion (D&I) in hiring and team-building practices is not just the right thing to do, it is critical for brand reputation, staff motivation and positive results. But what does this actually mean and how should it be approached?

Uncharted: The Lost Currency

The words “China and America” are constantly in the news these days with reports of trade and IP squabbles, but “America” is much larger than only the United States. Johnny Chan explores the relationships between China and Latin America.

A guide for second medical use claims in Brazil

One of the most common questions regarding patent protection in Brazil refers to whether there is a possibility of protecting second medical use of known chemical compounds. The answer is simple: yes, it is possible to protect second medical use in Brazil. However, considering some particularities of the Brazilian Industrial Property Law and its interpretation by the Brazilian Patent and Trademark Office (BPTO), it is extremely important to give proper attention to the correct way of drafting not only the set of claims, but the whole patent application, in order to guarantee the most effective protection.

The Liability of Marketplace Platforms - Interpretation of the European Court of Justice and the Brazilian Courts

The marketplace business model - which is nothing more than an electronic sales platform - has been increasingly used in Brazil. Virtual buying and selling intermediation services are fast becoming the main sales channel for Brazilian ecommerce in the past years, since they are a means used by shopkeepers to increase their sales by taking advantage of the high user traffic in those virtual malls.

The overlooked pandemic: Brazilian phishing attacks and how to handle them

The Covid-19 pandemic has given rise to a global economic shutdown, causing many governments, including the Brazilian government, to look for solutions to minimize the impact of the virus on the population. One of the measures that have been used in many countries, such as the U.S., is the use of economic stimulus checks that are being distributed by government officials.

World IP day in times of COVID-19 Pandemic

The World Intellectual Property Day is celebrated every year on April 26. This year, the importance of this date takes on a new meaning in the midst of the COVID-19 pandemic.

Impacts of the current pandemic on the routine of the Brazilian courts

Over the last weeks, due to the coronavirus pandemic, people have witnessed with astonishment the necessary interruption of several basic services, which are constitutionally assured and regularly provided, among them, services provided by the courts.

The Brazilian backlog elimination plan in numbers and the possible impacts of the COVID-19 crisis

In the second half of 2019, the Brazilian Patent Office (BRPTO) started an ambitious plan to eliminate the backlog of unexamined patent applications. The aim of the project is to reduce 80% of the current backlog within two years. Up until March 2020, before the world COVID-19 crisis, the numbers were really impressive. The challenge now is to keep this progress going, while maintaining the examiners working 100% remotely.

Brazilian Senate postpones its national data protection law

On April3, the Brazilian Senate approved a Bill of Law (PL 1179/2020) with several emergency measures to deal with the COVID-19 pandemic in Brazil. The bill includes a specific rule that postpones the entry into force of the Brazilian General Data Protection Law, the LGPD.

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