Yuri assists clients from different industrial and technological sectors in protecting their Intellectual Property, with special emphasis on complex IP litigation. He has more than 15 years of experience in the area of ​​Intellectual Property and his expertise includes strategic consultancy for national and international clients in cases related to trademarks, patents, advertising, copyright and unfair competition practices.

He has litigated a wide range of complex IP cases before Brazilian federal and state courts and also has experience with IP licensing agreements, anti-counterfeiting measures, and domain name disputes, including IP Dispute Resolution Policy procedures. Domain Names (UDRP) and the Administrative System for Internet Conflicts relating to domain names under ".br" (Saci-Adm).

Yuri received his Postgraduate Diploma in Intellectual Property from the Pontifical Catholic University of Rio de Janeiro in 2016 and obtained an LL.M. in IP Law from The George Washington University (Washington D.C.) in 2019.

He is a member of the Intellectual Property Law Section of the American Bar Association (ABA) and has been appointed Chairman of the Committee on International Trademark Treaties for the Year 2024-2025. Yuri is also an active member of the International Trademark Association (INTA) Internet Committee.

Academic Background

• Masters of Law Degree (LL.M. in Intellectual Property) from The George Washington University, 2019 - Washington D.C. USA.
• Postgraduate degree in Intellectual Property Law from the Pontifical Catholic University of Rio de Janeiro (PUC/RJ), 2016.
• Law degree from Candido Mendes University of Law (Brazil) Bachelor in Law and Social Sciences (J.D. equivalent), 2013.

Professional Experience

• Yuri has been working with IP since 2008.
• Member of the American Bar Association (ABA) Section of Intellectual Property Law.
• Member, International Trademark Association (INTA).
• Member of International Trademark Association (INTA)’s Young Professional Advisory Group (YPAG), 2022 – 2023.

Publications

• "Marketing de emboscada nas Olimpíadas: lições e desafios", Portal Administradores, August 2024.
• "Combating illegal Cell Phones: Striking a Balance Between Regulation and Market Freedom", Lexology, August 2024.
• "IP Courts and the Worldwide Trend toward Specialization", Landslide March/April edition - American Bar Association, 2024.
• "Online brand protection: a estratégia das empresas para defender a propriedade intelectual", LexLatin, September 2023.
• "Strategies to Tackle Online IP Infringement in Brazil", Landslide Magazine December/January 2023, Volume 15, Issue 2 - American Bar Association, January 2023.
• "IP litigation in Brazil - Another major step forward", Lexology, October 2022.
• "The role of punitive damages: past and present and its growing importance with respect to trademark protections in the United States, China, and Brazil", The Trademark Lawyer Annual Issue 2022, December 2021.
• “Online Brand Protection in Brazil: Five tips to build up an effective strategy", Lexology, May 2021.
• “Brazilian IP Legal Systems: Virtual Courts/Virtual Trademark and Patent Office and the Pursuit of Greater Effectiveness", Lexology, November 2020.
• “The overlooked pandemic: Brazilian phishing attacks and how to handle them", Lexology, May 2020.
• “Propriedade intelectual – A Prática do ilícito deixando de ser lucrative”, Amcham’s newsletter, April 2017.